Canada: Advertising, Marketing & Branding

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Entertainment law, media law and telecoms law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as advertising, marketing and branding, broadcasting, gaming, hotels and hospitality, publishing, and mobile and cable communications.

Trust Me, I'm An Influencer: An Overview Of Influencer Marketing In Canada

In a world where social media stars reach millions of viewers, the power of a single post can rival traditional advertising campaigns. From A-list celebrities to niche online personalities...

Canada Media & IT

BL

Borden Ladner Gervais LLP

Mid-year Legal Update: Ontario's Gaming Sector – 2025 Regulatory Developments

Ontario's regulated gaming market is no longer in launch mode. With record-breaking wagering volumes, structural legislative changes, and sharper enforcement activities...

Canada Media & IT

GW

Gowling WLG

#ad Or #lawsuit? Investigating The Rise Of Class Action Litigation Targeting Influencer Marketing

Easy-to-follow dances and eerily accurate deepfakes aren't the only things going viral on social media these days—class action lawsuits over deceptive influencer marketing are starting to trend too.

Canada Media & IT

GW

Gowling WLG

Canada's Greenwashing Crackdown: New Guidelines & Private Right Of Action

The Competition Bureau (the Bureau) recently issued its final guidelines on environmental benefits claims (Guidelines), hot on the heels of its Annual Plan for 2025-2026...

Canada Anti-trust

BL

Borden Ladner Gervais LLP

The Trademark Four(Mula): Enforcement And Risk Mitigation

OH

Osler, Hoskin & Harcourt LLP

No Harm? Still A Foul: BC Court Of Appeal Ups Privacy Stakes

Canada Media & IT

MT

Miller Titerle + Company

Régime d'accès privé de la Loi sur la concurrence : Élargissement du champ d'application et nouvelle indemnisation pécuniaire

Canada Anti-trust

BC

Blake, Cassels & Graydon LLP

Québec's New Language Law Changes: Is Your Business Compliant?

BL

Borden Ladner Gervais LLP

Canada Expands Private Litigation Regime Under Competition Act: Expanded Scope And New Monetary Compensation

Canada Anti-trust

BC

Blake, Cassels & Graydon LLP

Coming June 20, 2025 – Private Applications For Deceptive Marketing Practices

Canada Anti-trust

AK

Aitken Klee

Recent Charter Of The French Language Decision Affecting Trademarks In Signage And Advertising

F

Fasken

Dates liées à la législation visant à œuvrer pour les travailleurs et nouvelles exigences pour les employeurs en Ontario

Canada Employment

BC

Blake, Cassels & Graydon LLP

Top Six Considerations For Branded Residences In Ontario: Part 2

Canada Real Estate

MT

Miller Thomson LLP

La Charte de la langue française : de nouvelles obligations dès juin 2025

Canada Strategy

BB

BCF Business Law

Tokenized Carbon Credits: How Blockchain Is Revolutionizing Carbon Markets

Canada Technology

OH

Osler, Hoskin & Harcourt LLP

A Big Beautiful Betrayal For US Expats. Is Renunciation Of US Citizenship Now The Best (And Only) Option?

MP

Moodys Private Client Law LLP

Remedies For Reprisal: Reinstatement And The Duty To Mitigate Under The Employment Standards Act, 2000

Canada Employment

LL

Lerners LLP

2025 Global In-House Counsel Report: Unique Insights Into The Global In-House Profession From ICW | Mondaq

Worldwide Law Practice

IC

In-House Counsel Worldwide

Appointing Someone To Make Health Care Decisions If You Become Unable To

Canada Healthcare

ML

McKercher LLP

The Charter Of The French Language: New Obligations As Of June 2025

As of June 1, 2025, enterprises in Québec that employ between 25 and 49 employees will be subject to new requirements under the Charter of the French language (the "Charter"), as reformed by Bill 96.

Canada Strategy

BB

BCF Business Law

'Use' It Or Lose It: Demystifying Trademark Use And Its Impact On Your Rights

All businesses employ some form of branding and marketing strategy and will inevitably encounter trademark law. There are few words in Canadian trademark law...

OH

Osler, Hoskin & Harcourt LLP

From Cineplex To Wonderland: The Drip Pricing Rollercoaster

On May 2, 2025, the Commissioner of Competition filed a new drip pricing application before the Competition Tribunal, challenging certain conduct of Canada's Wonderland Company...

Canada Media & IT

ML

McMillan LLP

Quebec's French Language Requirements For Commerce And Business: Reform Of The Charter Of The French Language

This article provides an overview of French language requirements in Quebec for commerce and business under the Charter of the French language (RLRQ c. C-11) (the French Charter) and the Regulation respecting the language of commerce and business (RLRQ c. C-11, r. 9) (the Regulation).

SB

Smart & Biggar

Navigating Post-Election Lobbying Compliance

Canada Government

TL

Torys LLP

Playing By The Rules: Key Insights For Promotional Contests In Canada

Canada Media & IT

BL

Borden Ladner Gervais LLP

Winning Market Share In Times Of Economic Uncertainty

Canada Media & IT

RS

RSM Canada

Challenge To Amusement Park Price Promotions Adds To Roller Coaster Of Canadian Drip Pricing Enforcement

Canada Anti-trust

DW

Davies Ward Phillips & Vineberg

Faites-vous du commerce électronique au Canada? Voici ce que vous devez savoir

FF

Fasken (French)

Discount Deception: Demystifying Ordinary Selling Price Claims Under The Canadian Competition Act

Canada Anti-trust

BL

Borden Ladner Gervais LLP

Faster, Bolder, Better: Navigating The Fine Line Between Superiority Claims And Puffery In Canadian Sports Advertising

Canada Media & IT

GW

Gowling WLG

The YouTube-ification Of Canadian Copyright Law (Video)

PL

Procido LLP

Government Of Alberta Proposes Significant Changes To Provincial Election Laws

Canada Government

BJ

Bennett Jones LLP

Mandatory Front-of-package Labelling Compliance By 2026 — Are You Prepared?

Canada Healthcare

BL

Borden Ladner Gervais LLP

Faster, Bolder, Better: Navigating The Fine Line Between Superiority Claims And Puffery In Canadian Sports Advertising

In the competitive world of sports marketing, advertisers often use superiority claims to stand out and capture consumer attention. These claims highlight the perceived advantages...

Canada Media & IT

GW

Gowling WLG

The YouTube-ification Of Canadian Copyright Law (Video)

Although it is battling for eyeballs with newer services like TikTok, YouTube is still a dominant player in the online video space.

PL

Procido LLP

Government Of Alberta Proposes Significant Changes To Provincial Election Laws

On April 29, 2025, the Government of Alberta tabled Bill 54, the Election Statutes Amendment Act, 2025. If passed, Bill 54 will change Alberta's election laws, amending seven separate statutes...

Canada Government

BJ

Bennett Jones LLP

Mandatory Front-of-package Labelling Compliance By 2026 — Are You Prepared?

In June 2022, Health Canada introduced new nutrition labelling regulations for prepackaged foods. A key feature of these regulations is the mandatory use of a front-of-package (FOP) nutrition symbol...

Canada Healthcare

BL

Borden Ladner Gervais LLP

Six Points À Retenir Concernant Les Résidences De Marque En Ontario : Première Partie

Canada Real Estate

MT

Miller Thomson LLP

Pressions économiques et occasions politiques : Règles d'engagement de dépenses pour l'élection fédérale canadienne de 2025

Les Canadiens se rendront aux urnes le 28 avril 2025, alors que le Canada se trouve au cœur d'une guerre commerciale avec son plus important partenaire commercial...

Canada International

BC

Blake, Cassels & Graydon LLP

Federal Court Emphasizes That Advertising Alone Is Not Sufficient To Show Use Of A Trademark For Goods

In a decision issued on 16 December 2024 in Limbic Media Corporation v. Lutron Electronics Co., Inc. 2024 FC 2041, the Federal Court held that use of a trademark in advertisements was not sufficient...

OW

Oyen Wiggs Green & Mutala LLP

Proudly Canadian: Navigating Regulatory Compliance For "Made In Canada" And "Product Of Canada" Claims

In the wake of U.S. tariffs and tariff threats, Canadians are opting to "buy Canadian." If you are thinking of showing off your products' Canadian roots with the use of "Made in Canada," "Product of Canada".

Canada Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Federal Election 2025 Contribution And Advertising Rules

With the next federal election scheduled called for April 28, 2025, anyone considering making a financial contribution to a political party or candidate should be aware of the rules...

Canada Media & IT

BJ

Bennett Jones LLP

Proudly Canadian: Navigating Regulatory Compliance For "Made In Canada" And "Product Of Canada" Claims

Canada Media & IT

MT

Miller Thomson LLP

Gaming The System? Manitoba Cracks Down While Alberta Follows Ontario's Lead

Canada Media & IT

GW

Gowling WLG

Canadian Market Entry: Key Considerations

Canada Commercial

MT

McCarthy Tétrault LLP

Supreme Court Of Canada Strikes Down Ontario's Third-Party Ad Spending Limits

Canada Media & IT

MT

McCarthy Tétrault LLP

Advertising During The Federal Election

Canada Media & IT

TL

Torys LLP

Supreme Court Strikes Down Ontario's Third-party Advertising Spending Limits As Unconstitutional

Canada Government

BL

Borden Ladner Gervais LLP

Flaking On Dinner? Québec Puts Restaurant No-Show Fees On The Menu This July

Canada Media & IT

GW

Gowling WLG

Blakes Competitive Edge™: March 2025 Update

Canada Anti-trust

BC

Blake, Cassels & Graydon LLP

Legal Considerations In Canada Related To Deepfake Videos And Images

Canada Technology

ML

McMillan LLP

A Penny For Your Vote: Spending Limits On Third-party Political Advertising Violate The Charter

Canada Media & IT

TL

Torys LLP

Navigating The Legal Complexities Of Canadian-Origin Marketing Claims

Canada Anti-trust

F

Fasken

Nouveau Document D'orientation Sur L'allégation « Fait Au Canada »

Canada Healthcare

FF

Fasken (French)

New Guidance On "Made In Canada" Claims

Canada Healthcare

F

Fasken

BCFSA Announces Early Marketing Pilot Program And New Consumer Disclosure Requirements For Developers

Canada Media & IT

CW

Clark Wilson LLP

"Political Advertising" Rules For Ontario And Federal Elections

Canada Media & IT

BL

Borden Ladner Gervais LLP

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Latest Videos

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The YouTube-ification Of Canadian Copyright Law (Video)

PL

Procido LLP

Covid-19: Advertising & Regulatory Issues (Video)

GW

Gowling WLG

Happy Holidays 2018 (Video)

BL

Borden Ladner Gervais LLP

View 2017: Innovating For The Business With Katie Jamieson Of Herschel Supply Co. (Video Content)

BC

Blake, Cassels & Graydon LLP

Trump University Class Action Roaring Towards Trial - Video

BJ

Bennett Jones LLP

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