India: Media, Telecoms, IT, Entertainment

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Article
From Statute To Structure: Operationalising India's Sports Governance Architecture
On 22 May 2026, the Ministry of Youth Affairs and Sports, Department of Sports (MoYAS), notified two sets of rules under the National Sports Governance Act, 2025 (NSG Act): (i) the National Sports Governance (National Sports Board) Rules, 2026 (NSB Rules) vide G.S.R. 404(E); and (ii) the National Sports Governance (National Sports Tribunal) Rules, 2026 (NST Rules) vide G.S.R. 405(E) (collectively, “Rules”). Both were published in the Official Gazette on 25 May 2026 and came into force on the date of publication.
India Media & IT
KC
Khaitan & Co LLP
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Article
Zee v. Nykaa (India): What Every Brand And Their Counsel Needs To Know About Music On Instagram
Zee Entertainment has filed a lawsuit against Nykaa for using copyrighted songs in Instagram reels without proper commercial licensing, seeking $200,000 in damages. The case highlights a critical gap in how brands use social media music libraries: while Instagram permits personal use of licensed music, commercial content requires separate synchronisation licenses that most brands fail to obtain.
India IP
GA
Global Advertising Lawyers Alliance (GALA)
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Article
ASCI Issues Draft Guidelines For Responsible Labelling Of AI-Generated Content In Advertising
Given the increased proliferation of Artificial Intelligence (AI) across various industries and markets, regulatory scrutiny around application of AI has been rather inevitable. This reflects in Advertising Standards Council of India’s (ASCI) Draft Guidelines for Responsible Labelling of AI-Generated Content in Advertising published on 8 May 2026 (Draft ASCI Guidelines).
India Media & IT
KC
Khaitan & Co LLP
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