United States: Advertising, Marketing & Branding

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Entertainment law, media law and telecoms law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as advertising, marketing and branding, broadcasting, gaming, hotels and hospitality, publishing, and mobile and cable communications.

Cannabis Ads Must Comply With State Regulations

Licensed cannabis retailers are popping up all over New York State, making it more convenient for consumers to find a State-sanctioned establishment.

United States Cannabis

KM

Klein Moynihan Turco LLP

Daniel's Law Lawsuits – Constitutionality Update

Our readers may recall our prior pieces in which we discussed a New Jersey State privacy law, colloquially known as Daniel's Law.

United States Media & IT

KM

Klein Moynihan Turco LLP

Is Boxed Water "Better"?

The International Bottled Water Association brought a challenge to the National Advertising Division, alleging that Boxed Water is Better was making false claims about the environmental benefits of its boxed water.

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Is Boxed Water "Better"?

The International Bottled Water Association brought a challenge to the National Advertising Division, alleging that Boxed Water is Better was making false claims about the environmental benefits of its boxed water.

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Make Amateurism Great Again? An Attack On U.S. Capitalism By A Republican Administration

United States Media & IT

AP

Anderson P.C.

TCPA Tracker: April-June 2025

United States Media & IT

KD

Kelley Drye & Warren LLP

NY Delays Algorithmic Pricing Disclosure Enforcement As Lawsuit Proceeds

United States Media & IT

LL

Loeb & Loeb LLP

National Advertising Division Updates

United States Media & IT

CM

Crowell & Moring LLP

Addition Of Arbitration Provision To Terms Not Binding Without Consumer's Clear Agreement

United States Media & IT

LL

Loeb & Loeb LLP

Mitigating Risk In The Influencer Economy: A Legal Guide To Avoiding FTC Penalties For Brand Partners

United States Media & IT

HM

Honigman

FTC Updates (June 30 – July 11, 2025)

United States Consumer

CM

Crowell & Moring LLP

FTC Warns Manufacturers And Retailers About Made In USA Claims

United States Consumer

KD

Kelley Drye & Warren LLP

European Commission Says Green Directive Proposal Is Back On The Table

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

NAD Decision Leaves Unanswered Questions About Content Creator Disclosures

United States Media & IT

KD

Kelley Drye & Warren LLP

2025 Trade Policy Agenda Provides Rationale For Trump Tariff Actions

United States International

BG

Braumiller Law Group, PLLC

From Copyright Case To AI Data Crisis: How The New York Times v. OpenAI Reshapes Companies' Data Governance And EDiscovery Strategy

United States Technology

NM

Nelson Mullins Riley & Scarborough LLP

Summary - Tax Provisions In The One Big Beautiful Bill

United States Tax

HE

Hall Estill

Analysis Of The 2025 Federal Tax Changes Under The "One Big Beautiful Bill" Legislation

B

BakerHostetler

Business Tax Law Provisions Of The OBBA

United States Commercial

OK

Offit Kurman

Legal Developments In The Gaming Industry: First Half Of 2025

We have seen dramatic evolution across the gaming industry throughout 2025. There have been noteworthy legal and regulatory developments for lottery couriers...

United States Media & IT

W

WilmerHale

European Commission Says Green Directive Proposal Is Back On The Table

Last month, in a surprise move, the European Commission announced that it intended to withdraw its proposed Green Claims Directive.

European Union Media & IT

FK

Frankfurt Kurnit Klein & Selz

A New Form Of Legal Advertising?

Are social media influencers the new path for law firm advertising? Legal ethics rules once prohibited advertising until those rules were successfully challenged as violating the First Amendment.

United States Media & IT

JW

Jones Walker

New US State Children's Privacy Laws Continue To Reshape Digital Marketing

Last year saw a proliferation of US state laws regulating the processing of children's data. 2025 promises to be just as active, with new rules either already in effect or coming into force...

United States Privacy

DL

Davis+Gilbert LLP

Hashed & Salted: Vol. 4, Issue 3

United States Privacy

LL

Loeb & Loeb LLP

FTC Alerts Advertisers And Digital Platforms About Misleading MUSA Claims

United States Media & IT

B

BakerHostetler

NAD Releases Influencer Trust Index

United States Media & IT

KD

Kelley Drye & Warren LLP

The FTC Takes A ShOt At Telehealth Program For Allegedly Deceptive Pricing, Consumer Reviews, And Weight Loss Claims

United States Media & IT

KD

Kelley Drye & Warren LLP

California AG Focuses On Contracts, Opt-Outs, And Consumer Disclosures In Healthline Settlement

United States Consumer

KD

Kelley Drye & Warren LLP

States Continue Privacy Law Enforcement Efforts

United States Privacy

WR

Wiley Rein

Healthline Media Agrees To Largest CCPA Settlement To Date

United States Privacy

KL

Herbert Smith Freehills Kramer LLP

You're Invited: "It's Not Easy Being Green: Navigating The Evolving Rules On Making Environmental Marketing Claims"

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

With "Click-to-Cancel" Rule Now Vacated By 8th Circuit, What's Next For FTC?

United States Media & IT

WR

Wiley Rein

Eighth Circuit Vacates FTC's 'Click-to-Cancel' Rule Days Before Enforcement

United States Consumer

BT

Barnes & Thornburg

Healthline Media Agrees To Largest CCPA Settlement To Date

On July 1, 2025, the California Attorney General's Office (AG) announced a proposed $1.55 million settlement with Healthline Media, operator of the popular website Healthline.com.

United States Privacy

KL

Herbert Smith Freehills Kramer LLP

You're Invited: "It's Not Easy Being Green: Navigating The Evolving Rules On Making Environmental Marketing Claims"

As part of Climate Week NYC, Frankfurt Kurnit will be hosting a seminar, "It's Not Easy Being Green: Navigating the Evolving Rules on Making Environmental Marketing Claims.

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

With "Click-to-Cancel" Rule Now Vacated By 8th Circuit, What's Next For FTC?

The U.S. Court of Appeals for the Eighth Circuit on July 2 issued a decision vacating the Federal Trade Commission's (FTC) revised Negative Option Rule, which the previous Administration called the "Click to Cancel" Rule.

United States Media & IT

WR

Wiley Rein

Eighth Circuit Vacates FTC's 'Click-to-Cancel' Rule Days Before Enforcement

On July 8, 2025 — just days before the Federal Trade Commission's (FTC's) long-awaited "Click-to-Cancel" amendments to the Negative Option Rule were set to take effect...

United States Consumer

BT

Barnes & Thornburg

Not Worth The Gamble: Major Deceptive Gaming Advertising Settlement Announced

United States Media & IT

KM

Klein Moynihan Turco LLP

State AG News: Deceptive Practices, Federal Funding, Antitrust Lawsuits July 3-9, 2025

Each week, Crowell & Moring's State Attorneys General team highlights significant actions that State AGs have taken. See our State Attorneys General page for more insights. Below are the updates from July 3-9, 2025...

United States Anti-trust

CM

Crowell & Moring LLP

FTC Charges Telemedicine Company With Deceptive Marketing Of Weight Loss Products

The Federal Trade Commission announced that it reached a settlement with telemedicine company NextMed, resolving allegations that the company misled consumers about its weight loss programs.

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

Don't Mess With Texas! How Will Texas's Amendment To Its State Telemarketing Law Impact Litigation?

On June 20, 2025, Governor Greg Abbott of Texas signed Texas SB140 into law, significantly amending Texas's telemarketing statute, which is part of the Texas Business and Commerce Code...

United States Media & IT

BC

Bryan Cave Leighton Paisner

Ad Law News And Views - June 2025

Chambers and Partners is a highly respected, UK-based legal research and publishing organization that ranks the best lawyers and law firms around the world.

United States Media & IT

KD

Kelley Drye & Warren LLP

Eighth Circuit Vacates FTC's 'Click-to-Cancel' Rule

United States Media & IT

GT

Greenberg Traurig, LLP

NJ Federal Court Dismisses Class Action Alleging Bank Disclosed Personal Financial Information To Meta

United States Privacy

RD

Riker Danzig LLP

AD Nauseam: You Have Lesley Fair Notice Pt. 1 (Podcast)

United States Media & IT

B

BakerHostetler

Eighth Circuit Vacates FTC's Negative Option Rule Just Before It Takes Effect

United States Media & IT

GA

Global Advertising Lawyers Alliance (GALA)

US Supreme Court Strikes Another Blow Against The Administrative State

United States Media & IT

PC

Perkins Coie LLP

Follow The Rules To Make The Rules: 8th Circuit Vacates "Click-To-Cancel" Rule

United States Consumer

BC

Bryan Cave Leighton Paisner

Summer Privacy Reset: Catch Up, Clean Up, Comply

United States Privacy

GA

Global Advertising Lawyers Alliance (GALA)

Cookies In The Cross-Hairs: Enforcement Continues

United States Privacy

BC

Bryan Cave Leighton Paisner

Summer Privacy Reset: Catch Up, Clean Up, Comply

United States Privacy

DL

Davis+Gilbert LLP

Eighth Circuit Vacates FTC's Negative Option Rule Just Before It Takes Effect

United States Media & IT

DL

Davis+Gilbert LLP

The FTC's "Click To Cancel" Rule Has Been...Canceled

United States Media & IT

LL

Loeb & Loeb LLP

Eighth Circuit Clicked To Cancel The FTC's Negative Option Rule

United States Media & IT

B

BakerHostetler

Connecticut AG Enforces Privacy Compliance Action Against TicketNetwork

United States Privacy

FK

Frankfurt Kurnit Klein & Selz

8th Circuit Vacates FTC's Negative Option Rule—But Compliance Traps Remain

United States Media & IT

FK

Frankfurt Kurnit Klein & Selz

Eighth Circuit Vacates FTC's Negative Option Rule

United States Media & IT

KD

Kelley Drye & Warren LLP

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Latest Videos

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S5:E14 | SEC Marketing Rule FAQs | Compliance In Context (Podcast)

CH

Calfee Halter & Griswold

Privacy Perspectives: Preparing For Privacy Enforcement Inquiries (Podcast)

KD

Kelley Drye & Warren LLP

DVF + AFS Part 1: A Conversation On Living Authentically And Designing Your Life (Video)

AF

ArentFox Schiff

Startup Advisors: When Should Startups Think About Branding? (Video)

FL

Foley & Lardner

2024 Will Be A Year Of Reinvention And Reinvestment In The Future Of Local News (Video)

A

AlixPartners

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